About Us
We endeavor to transform hopes for an equitable future into reality. To realize empathy as action and foster equitable design.
Students from the Savannah College of Art and Design collaborated with multiple brand partners to research and develop a methodology for equitable and inclusive experience design to be tested, adopted, and evolved through academia and industry for the service and benefit of all.

The Designers
Aniekanabasi Asganga


Arundhati Bagrodia
Industrial Design B.F.A.
Industrial Design B.F.A.
Service Design minor

Brie Nestler
Sociology & Gender Studies BA
Service Design B.F.A.

Cameron Fazio

Chandra Pandian
Design Management M.F.A
Computer Science B.Tech
Writing B.F.A.

Gwen Krage
Industrial Design B.F.A


Hannah Harris
Juliana Castro
Illustration B.F.A
Motion Media Minor
Business of Beauty and
Fragrance B.F.A.

Kate Bender
Industrial Design B.F.A
Service Design B.F.A


Lydia Gutridge
Natalia Carlos Trevino
Industrial Design B.F.A.
Service Design minor
Service Design B.F.A

Samantha Manelis
Service Design B.F.A

Shijie Luo

Stephanie Cardoze
Sam Prichard

Interactive Design B.F.A
Graphic Design B.F.A
Service Design M.F.A
Computer Science B.E.
Business of Beauty and Fragrance B.F.A
Fashion Marketing and Management B.F.A

Yue Guo
Service Design M.F.A

Tamara Castilla
Service Design B.F.A
Industrial Design B.F.A

Zhuorong Yuan
Service Design M.F.A Landscape Architecture B.L.A


Ricardo Martins
Caleb Kitchings
SCADPro Account Lead
Service Design Faculty and Mentor
Josh Lind

SCADPro Account Lead
Our Partners


Timothy Bardlavens

Mike Buzzard

Cameron Campbell-Wilkens

Xerxes Irani

Angela Pablo
Jason Randolph
Special Thanks
We’d like to give special thanks to the designers at IBM who were able to mentor us and provide inspiration with their existing ethical design resources.
